Should Educators learn from Experience Design?

This is a preamble to a forthcoming occasional series of posts on whether and what educators can learn from experience design, explaining how I got here…

I have been fascinated with Experience Design ever since I studied the related discipline of Theatre Design as an undergrad and I went on to do my Masters thesis on what museums can learn from Theme Park Design. My PhD ended up on the role of writing in design education (although that is not quite how it started out… as is so often the case with research), so it seems that I got a bit distracted for a while. However, when I was looking for a new direction for my research, this interest came back to me and I thought it would be worth exploring for a few months to see where it could take me and whether it would be worth pursuing.

Starting at the beginning of the year I delved into an exploratory research project, taking the starting point of my previous work on genre and regenring and the importance of storytelling that comes with it. I presented a related paper in February and in rather fast succession found a collaborator in Dr Jenny Kidd, we worked on and submitted a book proposal, had it accepted and wrote a book over the summer. This book, Critical Encounters with Immersive Storytelling, has just gone to typesetting and will hopefully be available in all good bookshops soon, even the online ones. I have also just come back from a week at the College of Extraordinary Experiences, a five-day event that is hard to explain to people who weren’t there, let’s say it combined the principles of a conference, symposium and course in an immersive and playful way. So, it has been a whirlwind few months – and I have realised (and of course with hindsight this is obvious), that I have not just (re-)found a research subject that I want to pursue further, but also that here is a discipline that is really worth knowing a bit about if you are an educator.

Experience Design is a relatively new discipline and it overlaps and draws on a number of other disciplines. One of them, of course, is Event Design, which when we think about it, is something that we do as teachers. When people ask me why I am not a designer anymore, I usually reply that I still am, that I currently design learning opportunities. While somebody else usually organises in what time slot I teach and where, it is mainly me who decides what happens within these slots. I design these teaching events, the experiences I want my students to have. Some of my colleagues design educational escape rooms (and I have dabbled in that), but even if you do not prepare anything as elaborate, thinking of the student experience when we design can surely help us clarify our strategies.

Funnily enough what started me out on my road to becoming a National Teaching Fellow was a workshop by NTF Dr Colin Beard that was about Experiential Learning (and his and John P Wilson’s book Experiential Learning is definitely one I would recommend). Experiential Learning and Experience Design again are disciplines that overlap – and this overlap I think is fascinating and that I am hoping to consider in a bit more detail over the next few months. Should educators learn from Experience Design? I think most definitely and I will share my musings here on WHAT I think we can learn from this discipline and hope that you will find them useful.

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